Pamela Owusu-Brenyah

Pamela Owusu-Brenyah campaigns for the visibility of contemporary African culture and people of African descent in Germany. The Berlin-based music consultant, festival organizer and DJ is currently a program curator for Pop-Kultur. In the past she has worked as A&R for Universal Music Central Europe & Africa and consulted for Reeperbahn Festival, Federal Ministry of Development and Cooperation, GIZ, Twitch, Gropius Bau and many more.

Her passion and knowledge of African Music began with her three-year stay in Ghana. In Accra, she was one of the few female DJs behind the decks and experienced firsthand the rise of popular African music.

In 2018, she founded her festival Afro x Pop, which aims to give a stage to talented musicians from the Afro-German scene. With her community platform, she builds bridges between artists from the continent and the diaspora, and celebrates the cultural diversity of the continent.

In the summer of 2021, she shot her first documentary film, “ADIKORO – Women in Music Ghana,” which looks at the African pop industry and the role of women. The 30-minutes film highlights the socioeconomic conditions that often block women from reaching the top.