Artist

groundsound

groundsound is a message-driven, Afrofuturist partnership between Gavsborg (of Equiknoxx) and Riddim Writer (word artist & cultural analyst). The founding member of the music collective Equiknoxx, Gavsborg has been breaking and disrupting how the world hears Jamaican music for nearly two decades. As a published dub scholar and educator, Riddim Writer has been using her voice to build community and understanding of Caribbean and African diaspora culture. The two first collaborated in 2019 for a single track exploring how African alienation in Jamaica’s hinterlands has survived in both rhythm and memory. There was an easy magic in their synergy, each feeding the other’s aesthetically grassroots musicality. groundsound was born from their mutual desire to make music that would be interactive, social sound art. Their full-length project is here to free up how listeners hear, think of, and understand Jamaica, its people, its music, and its culture.